Copywriting Portfolio
As an experienced content writer, I understand the importance of creating engaging and informative pieces that tell a clear and concise story. Whether it's an eNews story, blog post, media release or advisory, I approach each project with the same level of care and attention. My writing is designed to resonate with your target audience and drive results, while staying true to your brand voice and messaging. I love working with clients to bring their stories to life and help them reach their goals.
Blog Post Series
Lakefield College School
One of my most notable accomplishments was developing a blog post series that featured a variety of students and highlighted the best aspects of their Lakefield College School experience. As a result of this series, there was a 56% increase in blog traffic.
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Magazine Article
Lakefield College School
As a key contributor to the Lakefield College School magazine, Grove News, I have written and published numerous articles that were distributed to thousands of community members via hard- and digital copies.
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This article outlined lessons from an esteemed teacher at LCS whose career spanned 40 years at the school.
Media Release
Lakefield College School
This media release was for Lakefield College School.
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Local news media contacts responded to this release and requested access to the campus for photo and video coverage of the event. I coordinated press pass distribution for the photo and video journalists.
Media Release
City of Pickering
This media advisory was written for the City of Pickering's website.
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Rogers TV responded to this advisory with a media request. A live TV interview was then coordinated for the City of Pickering's Deputy Fire Chief.